How well do you understand your customer?Ask the question to any business owner or a marketing professional, and you will get different reactions from each of them. These reactions…Feb 10, 2022Feb 10, 2022
Are you digital enough? (Article 5)Having made up your mind about your target audience, you start developing ways and means of communicating to them. We saw some guidelines…Jul 30, 2021Jul 30, 2021
Are you digital enough? (Article 4)As we discussed in the last article, your digital strategy needs to be built around your business objectives and your purpose of doing…Jul 30, 2021Jul 30, 2021
Are you digital enough? (Article 3)It is extremely important to ‘plan’ your digital strategy. But it begins really with your marketing strategy. Many people confuse between…Jul 30, 2021Jul 30, 2021
Are you digital enough? (Article 2)Most entrepreneurs or MSME owners are, these days, quite convinced that ‘going digital’ is perhaps the right way for them to do better…Jul 30, 2021Jul 30, 2021
Are you digital enough? (Article 1)We work with lots of MSME(1) owners. When we meet, we discuss lots of concerns, success stories and future trends that would shape up…Jul 30, 2021Jul 30, 2021
Why business stagnates? (Article 5)Do you differentiate between Sales and Marketing?Jun 18, 2021Jun 18, 2021
Why Business Stagnates? (Article 3)Do you invest in people? We saw that investing for future is something you need to keep doing. If you siphon money out of your well doing…Jun 12, 2021Jun 12, 2021
